Cheryl is an enthusiastic product designer driven by the desire to address business challenges through empathetic design solutions. Currently, as a part of the dynamic team at Circles.Life, she contributes as a consumer-turned-enterprise designer, working towards reimagining the telco operator's experience. This endeavor aligns with the company's vision of creating a world-class Telco SaaS platform.
Her previous professional engagements have provided her with exciting opportunities to develop innovative design solutions for clients spanning diverse sectors such as maritime, fintech, F&B, and government.
Prior to venturing into the realm of UX, she honed my skills in digital marketing, enabling her to grasp crucial business objectives and strategically position my designs while prioritizing user-centricity.